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Mar 15, 2022

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Bringing bold style to Toronto’s oldest neighbourhood, Madison Group’s Alias Condos will be the superb fit for the area, which is the home of innovative thinkers and cultural influencers.

Toronto actually didn’t begin on Yonge Street or Bay Street or on Lake Ontario, but farther to the east, in an area bounded by King and Queen streets, and Church and Parliament streets, called Old Town, and it is here in the heart of history that a striking new condominium residence, Alias Condos, by Madison Group, will soon rise.

Situated at Church and Richmond streets, the 45-storey, 546-suite residence will be distinctive on Toronto’s growing skyline with its textured, geometric patterns of sparkling gold-coloured window frames on its facade and glazed black brick designed to cascade down the exterior, topped by the building’s gold crown, bringing a landmark “fireworks” element to the night sky.

Madison Group, a leading real estate development company with properties in Toronto and New York City, has teamed up with Teeple Architects and Turner Fleischer Architects to create this new dimension of living in Toronto’s oldest neighbourhood. With interiors designed by Studio Munge and landscapes by MBTW Group, the vibe of Alias is inspired by the freedom and glamour of rock and roll, which will be right at home in this neighbourhood of urban influencers.

“Old Town is not only one of Toronto’s key intellectual centres, but also it’s a destination for the city’s most innovative thinkers and powerful cultural influencers,” says Josh Zagdanski, vice president of High Rise at Madison Group. “We’re honoured to be able to add our own mark on what it means to experience urban freedom. That’s what we set out to accomplish with this blazing beacon of rock and roll attitude meeting edgy sophistication, and I’m confident we’ve accomplished it.”

Residences will range from studios to three bedrooms in sizes of 360 to 1,400 square feet, starting from the mid-$600s and all offered in sleek and contemporary styles with polished quartz, steel and porcelain accents. Select suites will have private terraces or balconies, and all residences will offer stunning city views. For the security of residents, 24-7 concierge services are offered, along with the convenience of automated parcel storage.

Alias Condos will feature 18,000 square feet of indoor and amenity spaces, including a fully equipped fitness centre, indoor and outdoor private play areas for children, party rooms complete with a pizza oven, co-working spaces with coffee bar and private meeting rooms and extensive outdoor lounge areas with landscaping and grill stations.

At the ground level, there will be 7,800 square feet of retail space with ample room for spill-out patios. The mixed-used development will also provide an exciting new public park on the west side of the project, which will be centred around a distinctive art display, ensuring residents and the neighbourhood at large are socially engaged in community-building and activities.

Two hundred years ago, Old Town brought new life to a young town finding its way in the world. Today, Alias Condos will bring the oldest neighbourhood new life with a dynamic urban environment that embraces the history of its surroundings, while invigorating its bright and promising future.